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BLACK FRIDAY SELLING GUIDE

November 7, 2022

Black Friday Selling Guide: Get the Best Deals on Black Friday

Black Friday is the perfect time to stock up on holiday gifts and take advantage of great deals on items you’ve been wanting all year long. But if you’re a seller, it’s also a great time to boost your sales and clear out inventory. Black Friday is a great opportunity for sellers to increase their sales significantly if they are prepared.

What is Black Friday?

Black Friday is an annual sales event in the United States that follows Thanksgiving Day. It is traditionally the start of the holiday shopping season, and retailers offer deep discounts on items to attract shoppers. Black Friday is one of the busiest shopping days of the year, and it’s a great time for sellers to offer deals and promotions.

The term “Black Friday” was first used in the 1960s to refer to the day after Thanksgiving when stores would offer deep discounts on items. The term became more popular in the 1980s, and it has been used ever since. In recent years, Black Friday has become an international event, and it is now celebrated in many countries around the world.

Black Friday Sales Analysis

With such high spending levels, it’s no wonder that sellers are eager to take advantage of the revenue opportunities that Black Friday provides.

The Benefits of Black Friday

There are several benefits of Black Friday for sellers. The following are some of the most notable benefits:

-The ability to clear out inventory: Sellers can offer deep discounts on items and attract buyers who are looking for a good deal.

-Increased visibility: With so many shoppers looking for deals, your products will have a greater chance of being seen by potential customers.

-Increased traffic: Black Friday is one of the busiest shopping days of the year. This means that sellers who are prepared can see a significant increase in traffic to their store or website.

-Increased sales: Increased traffic and visibility on Black Friday can lead to increased sales.

How to Sell on Black Friday

If you’re looking to take advantage of Black Friday sales, there are a few things you should keep in mind. The following are some tips on how to sell on Black Friday:

-Plan ahead: Black Friday is a busy shopping day, so it’s important to plan. Make sure you have enough inventory on hand to meet the demand of shoppers.

-Prepare your promotions: Take some time to create attractive promotions and discounts that will appeal to buyers.

-Promote your products: Make sure buyers are aware of your Black Friday sales by promoting your products through marketing channels such as social media, email, and online ads.

-Provide excellent customer service: Black Friday can be a stressful time for shoppers. Your customer service team must be equipped to answer any questions or quell any concerns buyers may have.

-Have a backup plan: Have a backup plan in place in case you experience any problems with your sales.

Black Friday Print-On-Demand Product and Marketing Ideas

If you’re looking to add some personalization and excitement to your Black Friday sales, consider the following print-on-demand product and marketing ideas:

1. Ceramic Ornaments

Ceramic ornaments are a beautiful, unique gift for your loved ones this holiday season. You can personalize them with the buyer’s name, a special message, or a holiday design. Customers will love the uniqueness and meaning behind a ceramic ornament gift. Custom-printed ornaments also make a great marketing tool. You can use them to promote your brand or business by printing your logo or website address on them.

Black Friday Selling Guide

Ceramic Ornaments details:

-Material: premium quality ceramic

-Offered in 4 different shapes: Circle, Bauble, Bell, Tree

-Ribbon for hanging included

-Printed with high-quality ink for durability

-Can be personalized with a name, message, or holiday design

-Offered as a single item, 3-pack, and 5-pack

-High-quality one-sided print

-Fade-resistant

-UV-printed

Marketing Idea

To market your ceramic ornament gift, include a holiday message along with your brand or business name. For example, “Wishing you a merry Christmas from XYZ Company!” Moreover, you can also use social media to promote your ornaments. Share photos of your ornaments on Instagram and Facebook with holiday hashtags such as #Christmas, #HappyHolidays, and #festive.

2. Puzzles

Puzzles make a great gift for people of all ages and can be customized to fit any holiday or occasion. For instance, you could fabricate a puzzle with your company’s logo for a business function or make a puzzle with a winter-themed design for a family party. This gift is also perfect for those who love to travel, as it can be used as a way to pass the time on long flights or car rides.

Black Friday Selling Guide

Puzzle Details:

-Available in both vertical and horizontal orientations

-Offered in 2 different sizes: 250 pieces and 500 pieces

-Chipboard back with a high gloss front

-Comes in a gift box with a clear top

-Each puzzle includes a guide for assembling the puzzle

Marketing Idea

Include a coupon for a free puzzle with every purchase made on Black Friday. This will encourage customers to buy more puzzles as gifts for friends and family. If you sell multiple puzzles, offer a discount to the customer. To make things more interesting, why not create a social media contest where customers can share photos of their completed puzzles? The prize could be anything from discounts to store credit.

3. Tapestries

Tapestries are a beautiful way to add some holiday cheer to your home. They can be used as wall hangings, tablecloths, or even blankets. You can find tapestries in a variety of sizes, colors, and designs to fit any style. The feeling of warmth and coziness that a tapestry provides makes it the perfect product to sell during the cold winter months.

Black Friday Selling Guide

Tapestry Details:

-Available in 3 different sizes: Small (51″x60″), Medium (68″x80″), Large (88″x104″)

-Offered in a variety of colors and designs

-Can be personalized with a message, image, or design

-Good for both indoor and outdoor use

-Can be either vertical or horizontal

-Made of lightweight polyester

-Machine washable

Marketing Idea

A great way to market tapestries is to target people who are looking for cozy holiday décor. You can create social media posts and even ads that show tapestries being used in creative ways. For example, you could show a tapestry being used as a picnic blanket in the snow or hung up as a wall piece in a living room. You can also target people who are interested in personalized gifts. By showing how tapestries can be customized, you’ll pique their interest and convince them to make a purchase.

4. Wall Art

Black Friday is the perfect opportunity to score some amazing deals on wall art! Whether you’re looking for a statement piece for your living room or a more subtle addition to your kitchen, there are plenty of great options to choose from. Plus, with Black Friday sales, you can save big on your purchase. The Photo tile, Metal Print, and Framed wrapped canvas are some of our best-selling wall art products.

Black Friday Selling Guide

Photo Tile Wall Art:

-Easy to hang and move around as it uses adhesive magnet hardware.

-Durable and lightweight

-Made of fine-celled matte foam

-Have beveled edges

-Can be custom-made with your favorite photos

Metal Print Wall Art:

-High-definition printing that captures every detail

-Made of 0.1″ thick aluminum sheets

-Hanging hardware pre-installed

-Features round edges

-Vertical or horizontal orientation

-It comes in sizes 8X10, 11X14, 12X12, 8X20, 16X20, 20X20, 20X30, and 24X36 inches for both orientations.

Framed Wrapped Canvas Wall Art:

-Custom molded from recycled materials

-1.25” thick

-Made from 100% pine wood

-Available in 3 colors, black, white, and wood color (walnut)

-Comes with hanging hardware

-Durable and lightweight

-Sublimation printed

-All products are made-to-order

Marketing Idea

A great way to market wall art is by using Black Friday as an opportunity to offer discounts and promotions. You could offer a certain percentage off all wall art purchases, or you could give a gift with a purchase. For example, you could include a free frame with the purchase of a wrapped canvas. You can also create social media posts and ads that show how your wall art can transform a space. By doing this, consumers can see your products in their own homes and feel more inclined to buy them.

5. Phone Cases

Phone cases are a popular Black Friday item because they make great gifts and they’re always useful. If you sell phone cases, make sure to stock up on a variety of styles and designs to appeal to everyone on your list. Phone cases are also a great opportunity to get creative with your marketing.

Black Friday Selling Guide

Phone Case details:

-Come in 3 different style cases (Slim, Tough, and Flexi case)

-A variety of colors and designs to choose from

-Can be personalized with a message, image, or design

-Made of high-quality materials

-Durable and long-lasting

Marketing Idea

You can market your phone cases by bundling them with other desirable products that your customers might need. For example, you could bundle a phone case with a screen protector or a phone case with a charging cable. If you want to create a design that is unique to Black Friday, phone cases are a great way to do so. Offer a discount to customers who purchase multiple items, and also create a Black Friday limited edition design.

Example CTAs

– “Get up to 50% off on your purchase”

– “Take advantage of our Black Friday deals and save big”

– “Get a head start on your Christmas shopping and save big on the items you need”

– “Shop now and get free shipping on orders over $50”

– “Exclusive Black Friday deals are only available for a limited time”

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