gl

GearLaunch Resources

With GearLaunch in your corner, you'll never get lost. From helpful tools to insightful resources, we're here to help you find your way to success.

EASTER SELLING GUIDE

April 5, 2023
fbx

Easter Selling Guide: Perfect Your Products

Are you ready to take advantage of the upcoming Easter holiday season? With a well-thought-out strategy and some creative ideas, you can bring your print-on-demand business to the next level with this Easter selling guide. Selling print-on-demand products is an excellent way to make the most out of the holiday season. With a few simple steps and ideas, you can create unique merchandise with designs specifically chosen for Easter that will attract customers and boost sales.

Easter Selling Guide

In this Easter selling guide, we’ll explain exactly what you need to know about selling print-on-demand products during Easter, including the benefits of selling Easter merchandise and design tips for stand-out products. We’ll also provide product ideas for Easter that you can use as inspiration for your designs. Lastly, we’ll share how to promote your Easter products to maximize their impact.

Benefits of Selling Easter Merchandise

When it comes to selling Easter products, there are numerous advantages! Here’s a glimpse at some of the benefits:

  • Easter is a holiday that’s celebrated by millions of people around the world, meaning there will always be an audience for your products.
  • During the Easter season, people tend to spend more money on gifts and decorations than at other times of the year. This means you can capitalize off of this increased spending.
  • By focusing on Easter, you can differentiate yourself from the competition and appeal to a specific target audience.
  • Print-on-demand products are easy to create and can be shipped quickly. This makes them a great choice for Easter gifts because they’re not only personalized but also arrive on time.
  • Leveraging the opportunity to sell Easter-related products is an excellent way of boosting brand recognition and loyalty.

Design Tips for Standout Easter Products

Crafting your Easter-themed products? Here are a few expert design tips to ensure you get the most out of them:

– Choose an eye-catching, vibrant color scheme to attract attention and make your products stand out.

Incorporate traditional Easter elements such as bunnies, eggs, and chicks into your design.

Use engaging fonts that are easy to read yet visually appealing.

– Add a personal touch to your designs by including meaningful phrases or inspirational quotes.

Keep your design simple and focus on one central element, such as a bunny or an egg.

Consider using a light-hearted or humorous tone to make your product stand out from the competition.

Print-On-Demand Products and Marketing Ideas

Take full advantage of the Easter season by producing print-on-demand products that will surely increase your sales and profits. By utilizing Print-on-demand technology, you can effortlessly manufacture products that are tailored to your distinct style and preferences in an instant. Here are some product ideas to get your creative juices flowing:

1. Easter Decorations

Decorations are a popular item during Easter and the perfect opportunity to create unique products. Consider designing posters, ceramic ornaments, or table runners featuring traditional Easter elements such as bunnies, eggs, and chicks.

Easter Decorations

Stand out from the crowd by providing one-of-a-kind products that no one else has access to. Moreover, offer personalized decorations that feature a customer’s name or initials. This will make your products even more special and memorable.

Decorations Details

Posters:

  • Have a matte finish
  • Sublimation printing that allows for vivid colors
  • Can be framed and hung on walls
  • Shipped in tubes

Ceramic Ornaments:

  • Made of 100% porcelain with UV printing
  • Offered in 4 different shapes: Circle, Bauble, Bell, Tree
  • Offered as a single item, 3-pack, and 5-pack
  • Material: premium quality ceramic
  • High-quality one-sided print
  • Fade-resistant, UV-printed
  • Ribbon for hanging included

Table Runner:

  • Has two fabric options: polyester twill and cotton twill
  • Two sizes to choose from 16X72 and 16X90 inches
  • The design will be on the front of the runner
  • Has finished hem edging
  • They’re machine washable

Marketing Idea

To market your Easter decorations, you can use various online and offline platforms such as social media, email marketing campaigns, and even in-store displays.

Create content that focuses on the benefits of your Easter decorations: they’re unique, personalized, and perfect for making a home look festive during the holiday season.

Offer discounts or bundles to incentivize customers to purchase your decorations.

Collaborate with influencers and ask them to feature or review your Easter decorations on their channels.

2. Easter-themed Apparel

Easter-themed apparel is a great way to capture the attention of customers and make an impact on their shopping experience. You can offer classic t-shirts and hoodies featuring your Easter designs, or create a more unique and stylish look by printing your designs on sweatpants, leggings, and tank tops.

Easter Selling Guide

Consider the different types of apparel you can offer in your Easter collection. Keep an eye out for trends, such as vibrant colors or trendy patterns that are popular during this time of year. Get creative and experiment with different fabrics, ranging from soft and lightweight to durable and long-lasting.

Apparel Details

T-shirts:

  • Features double-needle hems and a neckband
  • The fit is loose to be comfortable
  • Solid colors are made of 100% cotton
  • It’s unisex sizing
  • Size range from XL to 3XL

Hoodie:

  • Features a front pouch pocket
  • It’s unisex sizing
  • Comes in sizes small through 2XL
  • Plush sponge fleece
  • Crossover V at neckline
  • Made of cotton and polyester

Marketing Idea

Consider running special promotions or discounts on your Easter-themed apparel items. For customers wanting to get more bang for their buck, why not bundle multiple products together? It’s the perfect solution when they’re looking for something a little extra. You could even create custom designs that feature a customer’s name or photo. Additionally, you can partner with influencers to showcase your products and create more buzz about your Easter collection.

3. Crafts

The perfect addition to any Easter celebration is crafts and games. By offering fun activities that kids can do at home, you can get them excited about the holiday while also giving parents something to keep them entertained. Design unique products such as stickers or puzzles featuring your Easter designs, or create crafts kits with supplies like paper, markers, and scissors.

Easter Crafts

Crafts Details

Stickers:

  • Made of white vinyl and featuring a satin finish
  • Water-resistant and UV resistant
  • Can be vertically or horizontally oriented
  • Bubble free
  • Microwave safe
  • Greenguard certified
  • Has a thickness of 4 millimeters
  • Ink is water-based, semi-gloss, and latex

Puzzles:

  • Available in both vertical and horizontal orientations
  • Two sizes available, 250 pieces and 500 pieces
  • Feature sturdy chipboard back with a high gloss front
  • The 250-piece puzzle is 10 X 14 inches
  • The 500-piece puzzle is 16X20 inches
  • Comes in a gift box with a clear top
  • Each puzzle includes a guide for assembling the puzzle

Marketing Idea

Include a coupon for one free craft with each order and give customers the choice of either a puzzle or stickers. This will help to promote your products while also giving them the incentive to purchase from you.

Additionally, you could advertise the crafts on your website and social media to reach a larger audience. Finally, combine your Easter designs with craft products for an even greater impact.

4. Easter-themed Jewelry

Easter-themed jewelry is an ideal way to add a bit of sparkle and style to any celebration. Create custom pieces with your Easter designs, such as necklaces, bracelets, earrings, and rings.

Easter Selling Guide

Consider using different materials to make your jewelry unique, such as sterling silver or zinc. You can also experiment with different shapes and sizes for a more creative look.

Jewelry Details:

  • Available in three styles; Earrings, necklaces, and bracelets
  • Nickel and lead-free
  • All jewelry is shipped in a gift box
  • Available in silver colors
  • Has silver plate over zinc

Marketing Idea

Create a special promotion for customers who purchase Easter-themed jewelry. Offer discounts or free shipping on orders that include this item. This is an excellent way to get people excited about your products and create a special bond with your customers. Additionally, you could have an Easter giveaway to help spread the word about your store and products.

That’s It For Easter

With a variety of apparel, crafts, and jewelry designs to choose from, you’ll be sure to find something for everyone. Whether you’re running special promotions or giveaways, offering discounts on bundles, or partnering with influencers—your store will be the talk of the town this Easter season. With the right products and marketing strategies, you can create an unforgettable experience for your customers and make them loyal shoppers for years to come.

Happy Easter! Happy Selling!