gl

GearLaunch Resources

With GearLaunch in your corner, you'll never get lost. From helpful tools to insightful resources, we're here to help you find your way to success.

MAY 2023 PRINT-ON-DEMAND TRENDS REPORT

April 21, 2023
fbx

May Holidays and Product/Marketing Ideas

It’s no secret that the holiday season is incredibly important to marketers and businesses alike, as it offers an opportunity to capitalize in ways that would otherwise be impossible. With May 2023 quickly approaching, now is the time to prepare for the influx of customers looking to take advantage of seasonal opportunities.

MAY 2023 PRINT-ON-DEMAND TRENDS REPORT

As such, we have compiled a comprehensive report on the latest print-on-demand trends and ideas for capitalizing during this time of year.

Overview of The New Trends Report

The May 2023 Print-on-Demand Trends Report outlines the prevalent trends in the print-on-demand industry, as well as provides insights into how businesses and marketers can capitalize on these opportunities. By understanding the current market conditions, companies can develop products and promotions that will be most appealing to their target audiences.

Additionally, the report provides detailed information on how to leverage print-on-demand technology to achieve success. Companies should be aware of the benefits and limitations associated with this technology to maximize profits during peak seasons.

Top Print-on-Demand Trends For May 2023

May 1: First Day of Asian-Pacific American Heritage Month

May is the perfect month for businesses to take advantage of Asian-Pacific American Heritage Month and think about how they can celebrate it. Businesses should consider stocking products with Asian-Pacific American designs to attract a more diverse range of customers. These designs could include traditional art, music, and cultural symbols. Additionally, companies should take the time to highlight Asian-Pacific American artists and creators.

Product Inspiration

During this time of year, customers are always looking for unique and personalized items to give as gifts or to commemorate special occasions. This is the perfect opportunity for businesses to create products customized with names, dates, and other meaningful messages.

MAY 2023 PRINT-ON-DEMAND TRENDS REPORT

Consider offering T-shirts featuring Asian-Pacific American designs, coffee mugs with traditional artwork, and posters of iconic landmarks from Asian-Pacific American countries. Customers will be delighted to find personalized items that reflect their culture and heritage.

Product Details

T-shirts:

  • Features double-needle hems and a neckband
  • The fit is loose to be comfortable
  • Solid colors are made of 100% cotton
  • It’s unisex sizing
  • Size range from XL to 3XL

Mug:

  • Microwave and dishwasher safe
  • Available in two different sizes: 11 and 15 ounces
  • Printed in sublimation
  • The product is printed only

Posters:

  • Have a matte finish
  • Sublimation printing that allows for vivid colors
  • Can be framed and hung on walls
  • Shipped in tubes

Marketing Idea

The holiday season is a great time for businesses to engage in digital marketing campaigns. Create content that centers around Asian-Pacific American heritage and culture and promote it on social media platforms, email newsletters, and websites. Also, consider hosting giveaways or discounts exclusive to their Asian-Pacific American customers.

Example CTAs

-“Celebrate Asian-Pacific American Heritage Month with us!”

-“Shop our exclusive collection of Asian-Pacific American designs!”

-“Show your heritage pride and get 15% off when you shop now!”

May 5: Cinco de Mayo

Cinco de Mayo is an important holiday for many people in the Latin American community. As an entrepreneur, you should leverage this opportunity by offering unique and festive products featuring traditional Mexican designs, such as cacti, brightly colored animals, and other vibrant imagery. Companies can also use this chance to showcase art from local Mexican artists.

Product Inspiration

Imagine the delight of customers being able to customize and personalize metal prints, tapestries, journals, or notebooks with traditional Mexican designs or artwork from nearby Mexican artists.

GearLaunch Tapestries

Now you can make this a reality in your business by offering such memorable products!

Product Details

Metal Prints:

  • Made of high-gloss aluminum
  • The print offers vibrancy and shine
  • Has a protective finish
  • Available in vertical or horizontal orientation
  • Comes in sizes 8X10, 11X14, 12X12, 8X20, 16X20, 20X20, 20X30, and 24X36 inches for both orientations
  • Features round edges

Tapestries:

  • Good for both indoor and outdoor use
  • Made of lightweight polyester
  • It’s machine washable
  • The sizes are 51X60, 68X80, and 88X104 inches
  • The tapestry be either vertical or horizontal

Journal:

  • They are in two distinct forms: hardcover or softcover
  • Available in size 8″ by 12″
  • The Hardcover is made of a luxurious soft-touch laminate matte finish and has 150 lined pages
  • Pages are perforated making them easy to rip out to share with others
  • Design can be on the front and back covers
  • The soft cover is made of soft matte laminate and 200 lined pages

Marketing Idea

To get your customers excited and to maximize the Cinco de Mayo opportunity, launch a themed campaign. Highlight the limited edition products that feature traditional Mexican designs or artwork from local Mexican artists. Additionally, create a special discount code for customers who purchase these items. This would be an excellent way to show your appreciation and support for the community.

Example CTAs

-“Celebrate Cinco de Mayo with custom product prints”

-“Unique Mexican art prints for a limited time”

-“Show your style with personalized tapestries”

-“Make an impact with customizable journals”

May 14: Mother’s Day

Mother’s Day is a special occasion that honors the amazing mothers in our lives. In celebration, many businesses have created special print-on-demand products to allow their customers to surprise their moms with unique gifts.

By leveraging print-on-demand technology, entrepreneurs now have the opportunity to swiftly create unique products with stunning designs that truly evoke a special feeling for every customer’s mother.

Product Inspiration

There has been a significant increase in demand for custom apparel, homeware, and accessories around Mother’s Day.

Indoor/Outdoor Pillow

Showcase your product selection by creating items such as the women’s relaxed fit tee with personalized messages, indoor/ outdoor pillows that display beautiful images, and bathroom accessory pouch sets with personalized designs.

Product Details

Relaxed Fit Tees:

  • Has a loose fit
  • Made of preshrunk jersey knit for comfort
  • Sizes range from small to 2XL
  • Solid colors are made of 100% cotton
  • Heathered colors are a cotton and polyester mix

Indoor/ outdoor pillow:

  • Made of polyester microfiber
  • Indoor pillows are softer, while outdoor pillows have a smooth and durable feel
  • The design will be printed on the front
  • Comes in 2 sizes (in inches): 16X16 and 18X18
  • Spot clean only

Accessory Pouch:

  • Perfect whether you’re at home or on the go
  • Comes in sizes small and large (Small is 8.5X6 inches and large is 12.5X8.5 inches)
  • The design will be printed on both sides of the pouch
  • Made of spun polyester with nonwoven laminate inside
  • Spot clean/ dry clean only

Marketing Idea

To further promote your products, create a Mother’s Day landing page that highlights the items available. Additionally, you can offer discounts or bundle items together to encourage customers to purchase more than one product. This offers convenience and encourages customers to engage with multiple products to show their appreciation for Mom this year.

Example CTA’s

-“Gift Mom something special this Mother’s Day”

-“Surprise mom with the perfect gift”

-“Shop our curated collection for Mother’s Day”

-“Show your appreciation this year with a print-on-demand product”.

May 29: Memorial Day

Memorial Day is a day to remember those who have lost their lives in service of our country. To commemorate this special holiday, businesses have created special-themed print-on-demand products. This is a day of remembrance and celebration, so let’s show our appreciation with meaningful products.

Product Inspiration

This day should be about honoring the ones who have sacrificed their lives for us. Creating products that display symbolic artwork, as well as special messages or quotes to honor these individuals is a great way to show your respect.

MAY 2023 PRINT-ON-DEMAND TRENDS REPORT

Products like a hoodie with an American flag print, and tote bags with military insignia would be great options.

Product Details

Hoodie:

  • Features a front pouch pocket
  • It is unisex
  • Comes in sizes small through 2XL
  • Plush sponge fleece
  • Crossover V at neckline
  • Made of cotton and polyester

Tote Bags:

  • Made of 100% polyester
  • Print is on both sides of the outside while the inside is black
  • Has one-inch wide cotton webbing straps
  • Machine washable
  • Three options for sizes; 13X13, 16X16, and 18X18 inches

Marketing Idea

Create a Memorial Day promotion to encourage customers to purchase your products. Share inspiring stories of fallen soldiers and how they contributed to making our country what it is today. Offer discounts on specific Memorial-themed products or bundles so that shoppers can show their support for the holiday.

Example CTAs

-“Show your respect and honor fallen heroes this Memorial Day”

-“Memorial Day inspired products now available – Get yours now!”

-“Honor the brave ones with our special Memorial Day products!”

With these ideas, you can craft distinctive and consequential products for May 2023 that will leave a lasting impact. By tapping into the newest trends in Print On Demand technology, businesses can provide their customers with unique and innovative products. With the correct strategic plans and marketing tactics, companies can easily increase their sales figures, enabling them to grow their customer base.