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July is a hot month full of excitement. When people think of summer, they usually think of July. Heat, sunshine, barbecues, and swimming pools are all people can think about. While the 4th of July usually takes center stage, there are other fun holidays to highlight and explore. Here are some fun July holidays that you may not have known about.
We’ll be discussing different design and product ideas you can use for these July holidays as inspiration. We’ll also offer marketing ideas too.
People love debating if there is life on other planets. There are movies, TV shows, and books dedicated to the idea of aliens. People even attempted to “storm” Area 51 to find evidence of aliens.
World UFO (Unidentified Flying Object) Day celebrates the strange and wonderful world of aliens. Even the date has a special connection to aliens. July 2nd is potentially the anniversary of the legendary 1947 Roswell, Mexico incident, where believers claim a UFO crash-landed.
Because this holiday celebrates the strange and unknown, use products that are outside the norm. Sure, you can use a t-shirt or a phone case, but try being different and use a tapestry instead. Encourage your customers to show their love of aliens all year long by hanging a tapestry on their wall.
Find believers through social media! Ask your followers if they believe in aliens or not. This will encourage discussions and get more eyes on your post. Show off your design through photos on Instagram.
Maybe even offer a special promo code for your followers that’s on theme, like UFO5 for $5 off your products.
Who doesn’t like video games? It’s become a mainstay of entertainment along with movies and TV. It’s even become a profession whether it’s being a competitor in tournaments or making Let’s Plays on YouTube.
While you can’t copy specific video game characters, you can still use styles from video games. Your design can play with pixels, create a scene inspired by your favorite video game, or create designs with well-known gamer terms.
T-shirts would probably be best for this holiday because there’s a wide range of people who play games, but they all need to wear shirts. Classic white or black are good choices but don’t be afraid to play with color.
Twitter and Instagram should be your go-to for this holiday. Talk about video games on Twitter, use polls to see what kind of games your followers play. If you happen to have a favorite video game, don’t be afraid to talk about it.
Use Instagram to show off your designs before the holiday to entice them to buy your products. Again, if you have a favorite video game, show images of it and say why you like it.
It may be bad for us, but people love junk food. Apparently, people like it so much that a national holiday was created to give us a reason to eat junk food without any guilt.
Did you know that it wasn’t until the 50s that junk food gained popularity in America?
What goes better with junk food than a tablecloth? Depending on the design, it could be used year-round. You can even use tablecloths as a picnic blanket as the days get cooler and more pleasant.
Start an email campaign early focusing on this holiday. You can talk about junk food, how people use the holiday as a cheat day or even try to make some junk food-themed jokes.
Make sure to start early that way you get customers’ attention before the holiday arrives. To create a sense of urgency, have a special one-day-only sale on this holiday.
With Mother’s and Father’s Day gone by, it’s time to celebrate another essential part of the family: aunts and uncles. In most cultures, aunts and uncles hold a position of importance in families. They can be a second set of parents, a trusted confidant, or can offer guidance to get through life.
If you haven’t thanked and celebrated these figures during Mother’s and Father’s Day, then now’s the time to do so.
Drinkware is a great gift choice for adults. Instead of #1 mom/ dad do aunt/ uncle instead. Not only is this complimentary, but it’s a fun spin on the classic gift. Putting this design on a mug or wine glass should entice customers to buy.
Facebook may be the best social media to invest in with this holiday. It tends to be more family-oriented because people of all ages use it instead of just younger audiences. Let people know early on about this upcoming holiday and show off your products.
There are very few people who haven’t heard of Harry Potter, though many may not realize July 31st is his birthday. Potterheads (Harry Potter superfans) take this day to celebrate their favorite book series and show off their love for the beloved franchise.
Embrace the magic of this book series in your products. While you can’t use the images of actual characters, you can use magical imagery like wands, broomsticks, and glowy backgrounds. Make sure all your designs are copyright friendly that way you can actually use them.
A tote bag might be a good place to start, so fans can show off their love on the go. Don’t be afraid to use other products too because so many people love this book series.
Potterheads are of all ages so you may be able to use all forms of social media and emails to reach them. Build up the excitement early and slowly. Talk about the book series or the movies. Share fun facts and show off your design to tease your audience.
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